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BORN IN A NJ KITCHEN
Sienna Sage, hailing from the vibrant mix of Guyanese and Australian heritage, and originally from East Orange, New Jersey, understands the textured hair journey on a profoundly personal level. She's been there, felt the confusion, and struggled to find that one elusive "holy grail" hair product, just like many of us.
Imagine a time when every product you tried seemed promising, yet none truly delivered the results you craved. This was Sienna's reality for quite a while, but here's the plot twist – she looked around and realized she wasn't alone in this struggle. It wasn't just her; her entire community was on the same struggle journey.
This revelation was the spark that ignited her mission. Sienna embarked on a quest, conducting interviews with over a hundred people in her community, including herself, to unearth the common denominator. What she discovered was a glaring gap in the market for haircare that was genuinely clean, convenient, and, most importantly, effective.
Now, fast forward to the light at the end of the tunnel in all this: the LOC method! 🌟 It was like stumbling upon the secret formula, the magic potion that unlocked the true potential of her hair. 🧪
And if you're in the know, you'll understand. The LOC method - Leave-In Conditioner, Oil, & Cream - turned the game around for Sienna and countless others. 💛 However, let's keep it real; it came with its own set of challenges - time-consuming, costly, and felt like a workout for your arms with all those products. 👎🏽
The birth of Flourish by Sage was the natural evolution, a response to the needs of Sienna and her textured hair community. 🚀 Their 3-in-1 (LOC method product) lineup is specially designed for various hair types and goals, making achieving those gorgeous curls an effortless! ✨
Our mission is crystal clear: to provide a clean, convenient, and empowering solution for the textured haircare community. The journey so far has been nothing short of incredible! With the Flourish by Sage brand, the commitment is unwavering - supporting the community, pioneering innovation, championing convenience and hygiene, and fostering education within the textured hair realm.
